Four Tips to Help Brokers Grow, Retain Business

Posted by on Jun 26, 2018 in News, People

A client will appreciate you providing a year-round presence, according to Sutter Health Plus VP of Sales Rob Carnaroli.

In this article published in the June 18, 2018 edition of Employee Benefit Adviser, Rob Carnaroli, Sutter Health Plus vice president of Sales, provides tips to brokers on how to attract and engage clients. 

Building a successful book of business requires diligence, strategy, foresight and good communication. Here are four ways brokers can attract and retain clients — before, during and after the sale.

Tap into technology
Leading up to and during open enrollment, consider adding digital tools to your communications strategy. An increasing number of brokers are hosting webinars and creating online tutorials. Today’s technology can help build stronger relationships and enhance one-on-one and group meetings. Read More

How to Engage Different Generations with Their Health Care Benefits

Posted by on Jun 21, 2018 in News, People

In this article published in the June 17, 2018 issue of Managed Healthcare Executive,
Sutter Health Plus Vice President of Marketing and Communications Monica Majors shares insight on understanding generational motivators and how to communicate benefit plans.

In the United States, five generations make up the nation’s current workforce. Stark differences define the three largest groups: Baby Boomers, Generation X, and Millennials. Each generation possesses unique communication styles and preferences, inspiring an important question.

How can employers engage a multi-generational workforce in their healthcare benefits?

By adopting a marketer’s approach, HR professionals and employers can implement effective tactics that keep employees aware of their health plan options and how to select the plan that best fits their needs. Read More

Three Broker Tips for Communicating with a Multi-generational Workforce

Posted by on Jun 19, 2018 in News, People

In this article published in the June 13, 2018 issue of BenefitsPRO, Sutter Health Plus Vice President of Sales Rob Carnaroli shares strategies to bridge the age gap and maintain strong relationships, no matter the client’s generation.

An unprecedented five generations comprise our nation’s workforce. While baby boomers, Generation X and millennials make up the majority of workers, stark differences exist between these populations — most notably, the communication style of each age-group.

As a broker, it’s important to understand generational communication preferences. As one generation readies for retirement, another age group emerges and brings a different approach to the conversation. New technology creates opportunities for savvy brokers to stand out from the competition and communicate more effectively. Read More

Brian Fellner Chosen to Lead Sutter Health Plus

Posted by on Jun 14, 2018 in News, People

Sutter Health Plus, a not-for-profit HMO in Northern California, announces the appointment of Brian Fellner as CEO, effective July 16, 2018. Fellner, who currently serves as the health plan’s chief financial officer, will report to the Sutter Health Plus Board of Directors and Phil Jackson, Sutter Health’s CEO of Health Plan Products.

“I’m honored for the opportunity to lead such an incredibly talented and engaged team of individuals who are passionate about serving our members,” says Fellner. “With our continued focus and discipline, I believe Sutter Health Plus is uniquely positioned to continue to bring value to our communities through our high-quality network, comprehensive products, and exceptional service.” Read More

Private Exchanges: What’s driving the current changes?

Posted by on Jun 5, 2018 in News, People

In this article published in the June 2018 edition of California Broker Magazine, Rob Carnaroli, Sutter Health Plus Vice President of Sales, discusses the evolution and current landscape of private exchanges, and the marketplaces where employer groups can purchase health plans.

Private exchanges have been around for over two decades in the health insurance industry, and the model continues to evolve. Throughout my career, I have had the privilege of implementing and integrating private exchanges into marketplaces nationwide—allowing me to more efficiently bring Sutter Health Plus into both small and large group private exchange platforms. Our HMO health plan is available to small groups through CaliforniaChoice®, and Gallagher Marketplace for large groups.

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Four Tips for Open Enrollment Season

Posted by on Jun 4, 2018 in News, People

In this article published in the June 1 editions of the Sacramento Business Journal, San Francisco Business Times and Silicon Valley Business Journal, Rob Carnaroli, Sutter Health Plus Vice President of Sales, shares his thoughts on planning for the upcoming open enrollment season.

Being a broker today is a challenge. Health care insurance laws are changing from one day to the next, employers are balking at rising costs, and employees are disgruntled and ready to jump ship.

The silver lining is that all of these challenges create an opportunity for brokers to step in and provide solutions. 2018 is poised to be a year of major changes, and the best brokers will find themselves coming out on top.

For many employer groups, it’s time to start planning for open enrollment season—a good opportunity to shop for the right health plan for your employees. Choosing health care coverage that gives your workforce access to the doctors, hospitals and health care services it needs can be a significant chore.

Here are four ways employers can mind their bottom line and offer comprehensive benefits for their workforce.

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